Jaguar Rebrand: Jagu-what?
Jaguar’s rebranding to appeal to Gen Z risks alienating Millennials, compromising its legacy of sophistication and heritage while attempting to join modern consumer trends.
Jaguar’s rebranding to appeal to Gen Z risks alienating Millennials, compromising its legacy of sophistication and heritage while attempting to join modern consumer trends.
KG Mobility has teamed up with BYD for next-generation hybrid systems, integrating advanced Korean battery packs into its upcoming vehicles for sustainable expansion.
UK company is using AI to detect lithium plating, and predict failures with up to 90% accuracy, making EV battery fires a thing of the past.
It’s been 11 years since Mazda have given us a Wankel rotary – now though, it could make a return.
With the new Ranger gracing the roads of Britain, Ford have opted to take a vastly different approach to their competitors by introducing a plug in hybrid version.